Inova Management Company (IMC) provides comprehensive practice management services that align the strategic, economic and business interests of the Sher Institutes for Reproductive Medicine, ReproCure, LLC, through planning, organization, operation and administration of their specialized reproductive health care and laboratory services.

IMC’s approach to managing the Sher Institutes for Reproductive Medicine combines an in-depth understanding of the challenges and opportunities within the infertility and reproductive health care system with technical expertise in all of the business and clinical aspects of complex medical practice management. IMC understands the economics of medical practice as well as the need to balance the business side of medicine with impeccably high standards of quality health care delivery. Committed to understanding what orchestrates the ever-changing and increasingly diverse reproductive health care environment, IMC tests the boundaries of traditional management through innovative techniques and strategies designed to expand the scope and excellence of its managed businesses with speed and adaptability.

It is this technically sophisticated approach to practice management that allows IMC to ensure the consistency of the clinically competent and cost-effective infertility health care services offered by its managed businesses, as well as broaden their knowledge base and perspective on a full range if issues designed to facilitate their ability to deliver those services with dignity and compassion.